White Papers

Your Boat Builder Should Create Demand, Not Prevent It

Marquatica

Published on: 05/09/2026

A boat builder should do more than qualify ready-to-buy shoppers. Learn how marine OEMs can capture early buyer signals, support transparent pricing, and turn configuration activity into stronger nurture, retargeting, dealer handoffs, and measurable

boat builder conversion strategyboat configurator lead generationmarine OEM lead generationboat builder lead captureboat configurator conversionrecreational boatingmarine marketingboat builder retargetingmarine marketing attributionmarine CRM lead management

The Future of Boat Marketing Is Removing Friction, Not Creating Demand

Marquatica

Published on: 21/07/2026

Learn how behavior design and marketing psychology help boat brands increase conversions by reducing friction, improving the buying journey, and capturing purchase intent.

behavior designbehavioral marketingboat marketingmarine marketingdigital marketing strategyrecreational boatingboat buyers luxury boat marketing

Who Is Actually Buying Boats Right Now — And Where Are They?

Marquatica

Published on: 30/04/2026

Recreational boating market trends 2026, affordability pressures, digital buyers and new strategy

marketing ROIend-to-end attributionboat buyer search behaviordigital boat buying journeyhigh-intent boat buyersboat purchase intentmarine lead generation

Turning Leads Into Revenue With End-to-End Attribution

Marquatica

Published on: 13/12/2025

How Marquatica uses end-to-end attribution and a high-touch strategy to turn leads into measurable revenue and prove ROI from first click to final sale.

turning leads into revenueend-to-end attributionlead attribution strategymarketing ROIROI attribution